4 ways to leverage ROAS to triple lead generation
Xiaoyun TU Contributor Share on Twitter Xiaoyun TU is the global director of demand generation at Brightpearl, a leading retail operating system. She is passionate about setting up innovative strategies to grow sales pipelines using data-driven decisions. Businesses that don’t invest in their future may not have a future to look forward to. Whether you’re […]
Mirantis launches cloud-native data center-as-a-service software
Mirantis has been around the block, starting way back as an OpenStack startup, but a few years ago the company began to embrace cloud-native development technologies like containers, microservices and Kubernetes. Today, it announced Mirantis Flow, a fully managed open source set of services designed to help companies manage a cloud-native data center environment, whether […]
Twitter Super Follows has generated only around $6K+ in its first two weeks
Twitter’s creator platform Super Follows is off to an inauspicious start, having contributed to somewhere around $6,000 in U.S. iOS revenue in the first two weeks the feature has been live, according to app intelligence data provided by Sensor Tower. And it’s made only around $600 or so in Canada. A small portion of that […]
Microsoft Office 2021 will be available on October 5th
Igor Bonifacic Contributor Igor Bonifacic is a contributing writer at Engadget. More posts by this contributor Apple has reportedly appointed wearable chief Kevin Lynch to lead its car division Elon Musk warns the Tesla Roadster might not ship until at least 2023 Microsoft will release Office 2021, the next consumer version of its productivity suite, […]
Rocket Lab’s Peter Beck will discuss taking a company interplanetary at Disrupt 2021
Building an orbital launch business from scratch is no simple matter, but what if that business is just a stepping stone to a vertically integrated, interplanetary space company? Rocket Lab founder Peter Beck will be joining us next week at TechCrunch Disrupt 2021 (Sept 21-23) to talk about the challenge and exhilaration of pursuing his […]
For the love of the loot: Blockchain, the metaverse and gaming’s blind spot
Jonathan Stringfield Contributor Share on Twitter Jonathan Stringfield, PhD, is VP and Global Head of Business Marketing, Measurement and Insights at Activision Blizzard Media and Esports. The speed at which gaming has proliferated is matched only by the pace of new buzzwords inundating the ecosystem. Marketers and decision makers, already suffering from FOMO about opportunities […]
Crypto’s networked collaboration will drive Web 3.0
Harry Alford Contributor Share on Twitter Harry Alford is a business development manager at Coinbase Cloud, formerly Bison Trails, where he leads sales and business development efforts for key protocols and engagements with major financial institutions, funds, exchanges and custodians. Web 1.0 was the static web, and Web 2.0 is the social web, but Web […]
Confluent CEO Jay Kreps is coming to TC Sessions: SaaS for a fireside chat
As companies process ever-increasing amounts of data, moving it in real time is a huge challenge for organizations. Confluent is a streaming data platform built on top of the open source Apache Kafka project that’s been designed to process massive numbers of events. To discuss this, and more, Confluent CEO and co-founder Jay Kreps will […]
Whatnot raises another $150M for its livestream shopping platform, evolves into a unicorn
Whatnot, a live streaming shopping platform for collectors to buy and sell things like rare Pokémon cards and Funko Pops, has closed a $150M Series C — its third round of fundraising in 2021 alone. This round pins Whatnot’s valuation at $1.5B, earning it a spot on the ever-growing list of unicorns. So what’s a […]
Facebook revamps its business tool lineup following threats to its ad targeting business
Facebook today is announcing the launch of new products and features for business owners, following the threat to its ad targeting business driven by Apple’s new privacy features, which now allow mobile users to opt out of being tracked across their iOS apps. The social networking giant has repeatedly argued that Apple’s changes would impact […]